Category Archives: Business

Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys – Joe Coulombe with Patty Civalleri

(Reviewed by Don Jung) Becoming Trader Joe is a true story about a marketing genius who went against conventional mega grocery store chains to create his own style of branding, with a name with unusual food products. Joe Coulombe started … Continue reading

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Digital Body Language: How to Build Trust and Connection, No Matter the Distance – Erica Dhawan

(Reviewed by JD Jung) Have you ever read an email or text that you felt was curt or angry, only to discover that was not the intention of the sender? Worse, have you been the one who was accused of … Continue reading

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You Can Invest Like A Stock Market Pro: How to Use Simple and Powerful Strategies of the World’s Greatest Investors to Build Wealth- James Pattersenn Jr.

(Reviewed by JD Jung) “A good investment program is usually a boring one that allows an investor to sleep well at night…” Personal investor, James Pattersenn Jr. explains his steps to lucrative, “worry free” investing that beats market performance over … Continue reading

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The Wealth Attraction Factor: Your Path To Infinite Abundance – Darren Burton

(Reviewed by Jeyran Main) This short book, The Wealth Attraction Factor: Your Path To Infinite Abundance, explains ways to increase your income. The author demonstrates that by using the correct mind-set one can achieve a very wealthy life. The book … Continue reading

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My Electrician Drives a Porsche?: Investing in the Rise of the New Spending Class -Gianni Kovacevic

(Reviewed by JD Jung) “If a youthful electrician on a mountain top can have an epiphany that permanently changes the course of his life, then could a middle-aged doctor like me clue into the ramifications of the largest migration of … Continue reading

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Elegant Entrepreneur – Danielle Tate

(Reviewed by J.D. Jung) “Most big ideas stem from personal pain or frustration. Entrepreneurs are professional problem solvers. They have identified something in our daily lives that could be made better and look for solutions. …Entrepreneurs investigate viable solutions and … Continue reading

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Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses- Joe Pulizzi

(Reviewed by JD Jung) Do you have an idea for a great product or service but have limited funds, and don’t know how to attract customers? Joe Pulizzi , founder of Content Marketing Institute (CMI) and author of Content Inc. … Continue reading

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Madame Alexandra’s Rules of Business: The Enduring Principles of Business Success – Claude Roessiger

(Reviewed by JD Jung) “…money brings the only worthwhile thing it can bring: freedom…it being only the medium of exchange between a man’s labor and his freedom. Labor is not dishonorable, nor is the money which is only the comestible … Continue reading

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